Prints and branding were predominate on Seoul Fashion Week designer Won Jung Ku’s label Unbounded AWE in the Spring Summer 2014 collection.
The concept ‘rock up awetype in the frame’ inspired by 20th typography and hexagram was presented in materials cotton mixed, nylon, cotton jersey and polyester.
What appealed to me about this collection is that it is practical to wear. I also like that men can wear prints and socks with prints. Super cute!